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In order to remain competitive pay TV operators need to evolve their service delivery platforms to better reach their subscribers, engage them with a compelling experience, understand their needs and address them with more targeted offerings. By taking these steps, operators will achieve higher revenue and improved customer satisfaction.
To enhance their video services operators must transform their pay TV infrastructure: legacy set-top box functionality must migrate into the network to remove the cost and complexity of provisioning, maintaining and managing dedicated devices; new intelligence and capabilities have to be added to the access network to support the rapid proliferation of consumer devices and legacy back-end systems must be replaced by modular, flexible management tools able to support rapidly evolving business rules.
Minerva’s service delivery platforms enable operators to offer a highly personalized television experience to a broad set of devices (Clients), while minimizing deployment costs by moving functionality into the access network (Edge) and maximizing service velocity with powerful and flexible management tools (Back Office).