San Jose, CA – January 29, 2026 – Minerva Networks, a pioneer in the use of artificial intelligence to transform the television experience, today announced a groundbreaking integration between its Minerva 10 Platform and Polymarket, the world’s largest decentralized prediction market. This new feature allows users watching live sports to view real-time market forecasts and probabilities directly on their TV screen, seamlessly bridging passive viewing and active participation.

As competition for viewer attention intensifies, TV operators are seeking new ways to increase “dwell time” and prevent users from drifting to second screens. With this integration, Minerva Networks treats prediction market data not as gambling but as “stats for the future,” a high-value layer of information that contextualizes the game narrative just as effectively as historical player statistics.

Turning the Screen into a Point of Interaction and Transaction. The integration leverages the Minerva Platform’s flexibility to display real-time trading data from Polymarket, the popular trading and betting platform. Unlike traditional betting interfaces, Polymarket operates as a trading platform where users buy and sell shares in the outcome of future events.

Key Features and Operator Benefits

Through Polymarket integration, Minerva demonstrates that Operators can:

• Rapidly Deploy Betting Integrations: The Minerva platform creates a seamless handshake between the video stream and external data sources, proving that integrating complex trading or betting partners is now a “plug-and-play” reality.

• Drive New Monetization: By facilitating user interaction with trading platforms, Operators position themselves to capture high-value referral fees and revenue-sharing opportunities, effectively capitalizing on the financial volume associated with live sports.

• Gamify the Experience: The “Watch and Trade” model deepens viewer investment in the content, significantly increasing engagement and reducing churn.

Key Features and Operator Benefits

Seamless Interaction Powered by AI. Minerva’s AI companion, “Minnie,” serves as the intelligent broker between the viewer and the betting data. While watching a game, a user can ask Minnie for the current market sentiment. The system displays the real-time share prices for “Yes” or “No” outcomes directly on the screen.

Crucially, the integration closes the monetization loop by generating dynamic QR codes. These codes link the user’s mobile device directly to the specific market page on Polymarket, allowing for instant transaction execution. This friction-free handoff from TV to mobile wallet is key to converting viewers into traders.

Sports lovers crave data. They want to know not just what happened in the first half, but also what the world thinks will happen in the second,” said Fabrizio Capobianco, Chief Innovation Officer of Minerva Networks. “By integrating Polymarket data, we are providing a ‘crowdsourced forecast’ that serves as a dynamic engagement tool. We see this as the gamification of live TV, giving fans access to the collective wisdom of the market. We provide the opportunity for TV operators to connect this feature to a betting platform to monetize bets.”

About Minerva Networks

Minerva Networks is a leading provider of advanced entertainment delivery solutions that power the video services of top-tier operators worldwide. Minerva’s platform offers a comprehensive set of features for live TV, catch-up, restart TV, and on-demand content, delivering a highly personalized experience on set-top boxes and streaming devices. By leveraging cloud technologies and artificial intelligence, Minerva enables operators to deploy next-generation video services that boost subscriber retention and maximize monetization.
Learn more at MinervaNertworks.com.

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Minerva Networks

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