Smart Sports Fans Prefer Smart Highlights
Marketing Team2021-02-09T14:31:24-08:00February 5, 2021 Live sports is a key advantage for pay TV services over OTT streaming apps. Marketers need to find ways to both differentiate their services and create the kind of engagement with viewers that enjoy premium sports content, especially for the 10 foot living room experience. The upcoming Super Bowl offers an example. While most viewers will [...]