Mobi wasn’t the first to fall victim of the ruthless market of IP based television. The history of IPTV platforms is littered with major players overwhelmed by the complexity and costs. Companies like Microsoft, Cisco, and Motorola invested tens of billions before giving up. Smaller companies like Myrio and Kasenna showed a promising start but lost their way after acquisitions [...]
On Thursday April 29th, Minerva's VP of Marketing, Matt Cuson, and Kaon's Senior Director of Program and Product Development, Charley Deppner, discussed how the company's combined solutions provide customers exactly what they need, now and in the future to create a better in-home television experience. The webinar dug into the value that Minerva and Kaon offers operators for [...]
Online event to take place on Thursday April 29, 2021 at 1 PM EST San Jose, CA and Seongnam-si, Korea - April 26, 2021 - Minerva Networks, the leading provider of management platforms for the delivery of next-generation television services and Kaon, a technology leader in Pay-TV and Wi-Fi, today announced an upcoming webinar on the Best Practices for Delivering [...]
On Tuesday April 6th, the ICA hosted a webinar featuring Minerva's Matt Cuson and Mahaska's Steve Burnet and Joe Six to discuss what operators need to do now as they focus on winning in this challenging environment. The two companies discussed how operators can exploit their unique position in the market as aggregators while also evolving their technology and [...]
Turnkey cloud-based service allows operators to efficiently turn their video services into the best place for the best content San Jose, CA and Oskaloosa, IA – April 5, 2021 – Minerva Networks, the leading provider of management platforms for the delivery of advanced television services, today announced the deployment of YourTV Now for Mahaska Communications Group (MCG). MCG provides [...]
On March 30th, 2021, Minerva hosted a webinar to discuss what a seamless transition from Mobi TV could look like for operators in need of a new solution. The team from Minerva detailed the capabilities of its cloud solutions and explained how operators can preserve much of their legacy investment to quickly transition to a proven platform. With a [...]
Aggregation, local content can help operators keep up February 22, 2021 Source: NEXT|TV As we leave 2020 in our wake, let’s further explore the topics in my recent piece “Opportunities for Operators in the New TV Equilibrium.” In that article, I suggested operators have an important role to play as aggregators. However, to succeed they need to evolve their technology and business [...]
February 5, 2021 Live sports is a key advantage for pay TV services over OTT streaming apps. Marketers need to find ways to both differentiate their services and create the kind of engagement with viewers that enjoy premium sports content, especially for the 10 foot living room experience. The upcoming Super Bowl offers an example. While most viewers will [...]
Matt Cuson, VP of marketing and products at Minerva Networks takes a look at the impact of Covid and other industry anomalies on digital content. January 5, 2021 Source: TVBEurope The Covid pandemic will shape the trajectory of every industry across the globe for years to come. The shock waves that propagate through 2021 will be both constructive and [...]
Aggregation, audience engagement should be key areas of focus December 7, 2020 Source: NEXT|TV The first TV station in the United States began broadcasting on July 2, 1928, ushering in a new medium for storytelling, news and advertising. Television’s entrance into the mainstream brought together a new business ecosystem made up of content creators, advertisers, distributors and viewers. Ninety [...]
